Peter Cashmore is breeding an army
Photo by Brymo
A new breed of Internet user is browsing stealthily among us. A user with nothing to say for himself but what others before him have said. We at TheTAPIR are referring to these mindless hordes as Regurgispewazombots. At best, they spread memes and news over the social networks like wildfire. At worst, they pollute your Twitter and RSS feeds with items you have read fifteen times already about Google getting bigger, or Facebook being quite popular.
Aware that without Twitter and Facebook they would blink out of existence, Cashmore and Mashable are propogating this virus as fast as they can. The blog entries and tweets they compose (often themselves regurgitations from other sources ) are like lifeblood for the faceless and personality-free retweet drones.
Every Friday Cashmore tweets the same thing to teach the masses about the circle-jerking blatant self-promotion that is Follow Friday. This serves to get them more followers, and in turn get more followers for those who say spread the gospel of what Cashmore preaches. Each of these tweets is retweeted around a thousand times; it is working.
There can be only one reason behind these tactics. Cashmore is preparing to start a war, and these are his army. The Mashable military is on its way, and we are just watching it happen.
What can we do to combat this? Blog and tweet about irrelevant things that no-one cares about except you. Blog of your broken boilers, tweet of your technical troubles. Shout from the rooftops about your new shoelaces. You may irritate people and lose followers, but you can take pride in the fact that you are a dull and inane individual, rather than a dull and inane regurgispewazombot.
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